It got the signal out, so I guess it was effective, not sure how efficient it was. As Kbop mentioned, antennas can be placed under shingles, in the attic, inside plastic gutter systems, along fences etc. In most cases, a good tuner will match up random wires. When I was a kid I used my steel bedsprings as an antenna, it wasn't efficient, but it worked. Flagpole antennas are pretty common. The ARRL also has a book on stealth antennas, and if I remember correctly there are some guerilla antennas books too. I'll look them up later.